F.A.Q

I get asked an array of questions about online marketing so I have created this page to address the most common.  If you think of a question I need to address please submit it using the comment form below or ring me (Lucy) 027 315 8672.

“If you are so good at online marketing why aren’t you using it to sell products yourself?”

Just as you are a specialist in selling physical products and services, I specialize in distributing digital products and services. I think being successful in business is all about sticking to what you are good at.

I started out seven years ago building information based websites that received a lot of traffic and monetized the sites by selling products through affiliate programs. I wanted to build more websites around local content but I struggled to find local businesses who had affiliate programs or websites that were persuasive enough to sell.

I have a 100% success rate in getting my websites into Google for keywords related to my niche, this in turn meant high traffic levels and a constantly growing  email database.

People commented “wow…I want to get into google..how did you do that?” I realized I had unique skills to provide businesses looking to drive traffic to their  website and use it as a selling tool…. Find out more about my background…

After two years of running my own websites I decided to change my business strategy and provide services to New Zealand (and international businesses) wanting to ranking in the search engines and market themselves online.

“How Much Will It Cost?”

Online Marketing Cost: There is no hard figure I can give you. The cost of your online marketing depends on how big your website is, how many products you have and what strategy you are using. The best way to decide this is for us to have a chat about what you need then I can draw you up a quote.

Search Engine Optimisation: Usually consists of a set up fee, followed by a monthly maintenance plan or training time for a staff member to maintain the campaign.

Social Media Marketing: Usually consists of a set up fee, followed by a monthly maintenance plan or training time for a staff member to maintain the campaign.

Google Adwords: Usually consists of a set up fee, followed by a monthly maintenance plan and extra adwords consulting as needed.

Consulting: is at a rate of $180 an hour + GST (this includes work on strategy, analysis, usability, copy, builds and website best practice)

“How Does Payment Work?”

Consulting: You pay the full amount at the invoice date.

Search Engine Optimisation , Google Adwords, Image Optimisation, Social Media Marketing: Pay a set up fee before work commences, then monthly management fee each month OR pay for staff training as needed.

“How Long Does It Take To Achieve Results?”

Search Engine Optimisation: 3-6 months

Image Optimisation: 3-6 months

Adwords: Instant

Copy Analysis, Usability Analysis and Consulting: Instant

“Where/How Did You Learn To Do This?”

I have spent  years running my own information websites, selling advertising space and  products through affiliate programs. Followed by consulting and contracting, testing and measuring.

“I Can Not Afford To Pay An Online Marketer, Do You Offer Training?”

I understand not everybody can afford to hire a full time e-commerce guru, that is why I work with you to set up systems and educate you or your staff so that you can run the campaign yourself (or pay me to manage it) The choice is yours.

How Do I Know What Kind Of Online Marketing I Need?

In most cases people do not know what they need, just that they need help. Lets have a chat about your business and your goals and figure out what strategy is right for you.  You will also find heaps of helpful information on my website to help you choose (but do not worry you are not alone).

Will You Come To Our Office? How Does It All Work?

The majority of this work can be done virtually.  I am based in Christchurch, New Zealand so if you are local – lets grab a coffee and talk. Otherwise you can find me on skype, email, fax, or cell.

I work virtually on your website but utilize online communication tools to make sure we stay in touch through out the process.

Any Questions?… Submit Them Below In The Comments Section Or Give Me A Call 027 315 8672