Content Marketing Training

Let us train you to leverage content marketing to turn strangers into customers, reactivate existing customers and grow your business.
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Are you investing time & resources on writing blogs, articles or landing pages and not getting enough sales?

 Or worse yet, do you have no idea how to track if your content marketing efforts are making you money? Not sure how to content market meaningfully? Every month I talk to business owners who know they need to be using content marketing and are investing valuable staff time and resources on content marketing with no real strategy, direction, goals or understanding on how to use content to get increase sales, customer retention and revenue.

When you do content marketing wrong you end up:

Confused and Struggling to come up with content each month
Spending hours every month writing blogs, landing pages, status updates and never getting sales or even traffic to the website
You marketing budget becomes an expense rather than an investment because it is not bringing in any or enough sales
You get little to know traffic to your website

When you do your content marketing the right way you can:
Super clear on the content you need to create to make more sales
Turn on a tap of interested strangers and convert them into paying customers and keep them coming back for more.
More free time as you are only focusing on marketing that works.
Transform your marketing into an investment

What you will learn during your training.

Content marketing is more then just posting a blog post on a whim you need a strategy to drive all of your content marketing efforts so you can reach your sales goals. During your training we will show you how to successfully leverage content marketing to grow traffic, sales, and repeat customers so you can make more sales and grow your business.

Create a Content Plan
Learn how to choose the right keywords and topics so you get more traffic and repeat business.

What to do
Learn practical online marketing techniques that you can apply instantly to your website to grow traffic.

What to avoid
Outdated and bad online marketing techniques that limit your websites ability to get traffic and make sales.

Get Direction
Learn how to successfully market your website in 2016 with this basic content marketing strategy to grow website visitors and turn them into paying customers.

Time saving hacks
Rather than stressing about what to write every week or month we will lay the tracks for easy efficient content marketing that drives people through your sales funnel for years to come.

How to connect with the right audience
How to clone your best customers and target more people like them so you can grow sales and repeat customers.

How to leverage social media
Learn how to leverage social media to amplify your message and grow the number of new and returning visitors to your website.

Interpreting Google Analytics Data
What tracking you need to have set up and where to look to check if the blogs and content you are investing time and energy into are converting strangers into customers or increasing repeat purchases.

Frequently Asked Questions

Who would this training be useful for?

Marketing Managers, Juniors, Communications Team, Business Owners, Entrepreneurs, Copywriters and Brand managers.
Anyone who want to learn how to manage their own content marketing in house or make sure their agency is using the right techniques for 2020.
People upgrading or building a new website who want to make sure their website has all of the functionality you need to utilize it is a marketing tool.
People doing content marketing and unsure if it is working or how to measure results and need direction.

Who should not attend this training?

If you are already an expert in google, S.E.O, blogs, regularly attend conferences, webinars, and are constantly testing and measuring new techniques.
Your website is not feeling the effects of google penguin, panda or hummingbird updates over the past two years.
You are confident your team or agency are using techniques that will grow your traffic, customer base and profits (and are not outdated like article marketing, guest blog posts, blog comment spamming and link directories).
You are confident your website is up to date with mobile, tablet and has the necessary functionality to keep the search engines and potential customers happy.

What you get

By the end of this course you will know how to:

Maximise the impact of your content marketing efforts
Have a content marketing strategy in place
Set & measure the impact of your content marketing
Deliver killer content & creative that wins you new customers & encourages repeat business
Have a content marketing plan for the next quarter

What others are saying about our training:

I now have a clearer understanding of what we’re doing but more importantly why – thanks. –  CAROLYN STILES – PRACTICE MANAGER – SportsMed Canterbury Ltd. – 100% Money Back Guarantee

Try the training risk free. We know there are a lot of cowboys out there in the online marketing space. So we offer you this risk free guarantee, If do the training, apply our changes and do not see any positive benefit we will give you your money back.

Save thousands of dollars on agency management costs
Stop wasting time on content marketing that isn’t performing
Save money on travel, accommodation and course costs
Book in your content marketing training and transform your content and blog marketing from an expense into an investment.

How to organise your content marketing training
Because we don’t know each other yet, and you probably have questions. We have designed a quick 9-minute chat, so we can get to know you better, answer your questions, see if we are a good fit and help you get clear on exactly what needs to change to grow your business.

Need help?

Ready to get more leads and sales?

Organise a quick marketing audit to find out what needs to change to help you grow.