Target the right people with Google Adwords
Get in front of people already looking for your goods and services online.
✓Track Conversion – Set up Google Adwords conversion tracking so you know when you a website visitor takes action.
✓Turn on Traffic Instantly – Google Adwords allows you to instantly turn on a stream of traffic real time to your website.
✓Target Smart Phone Searchers – Target people searching on their smartphone for your services when they are out and about and ready to buy.
✓Acronym free training for everyday business owners who want to learn more about online marketing.
We run AdWords training lessons for Christchurch business owners over Skype (a free software you can download here so we can talk and share screens online) Each lesson is 2 hours – so you do not get overloaded by content and can make actionable changes.
Introduction to Adwords
This course is basically your beginners guide to learn the ins and outs of your account and how to create ads that appear in Google search engine and bring potential customers to your website.
- How to set up your account.
- How to set up tracking – so you can see if it is working
- How to structure your account
- How to select the right market
- How to find and qualify keywords
- How to create ads
- Techniques for controlling your budget.
Advanced Adwords Techniques
Once you have your account set up and you have some clicks and website traffic it is time to start refining your account to control your spend so you can get more customers and some return on investment.
- Discovering new targeted keywords
- Ad testing and ad ranking
- Landing pages
- Refining keywords
- Goal tracking and analytics
Your Trusted Adwords Certified Google Partner
Did you know we are Google Adwords Certified? We take exams on a regular basis at Google to ensure we are up to date on the latest techniques with Google AdWords and to ensure we can run successful campaigns (and rescue poorly performing ones). Learn more…
Is the beginner’s course right for me?
- Do you want to run your own Google Adwords campaigns but not sure how?
- Got an adwords account but not sure how it all works?
- Thinking about setting up google adwords?
- Paying someone else to do adwords for you, but want to learn more about it.
If you answered yes to any of the above – then this course is for you.
How do I know if the advanced course is right for me?
- Spending too much money on adwords and want to lower your cost per click?
- Want more return on investment from your adwords account?
- Got an adwords account that’s been running for a few months or years?
- Want to know how to tweak your adwords?
- Looking for more keyword opportunities
- Want to get your spend under control.
If you have answered yes to any of the above then this course is for you.
Where will the training be?
We train virtually via skype. Skype is a free software you can download to your computer to make video calls and share screens, it takes around 7 minutes to download to your computer and create an account, then you are ready to start using it.
Is there any group training?
We have been toying with the idea of running small group classes one night a month. If this is something you would be interested in, please get in touch, if the demand is there, this is something we would be happy to do.
How many training sessions will I need?
It really depends on your level of knowledge and how confident you are with Adwords and analytics. If you are just starting out you will benefit from the introduction course, then will probably need an advanced lesson a month or two down the track so you can refine your account down. If you are not sure how to google analytics works and how to measure if it’s working, you may also benefit from some analytics training with us.
If you are looking for a turn-key solution for quality website traffic related to your business then AdWords is the perfect solution. Let us help you target new leads and turn them into paying customers using the powers of AdWords and online marketing.
Try your first training risk-free. Here is our guarantee to you. If you do a training session and you do not learn anything you could use on your account we will give your money back.