Stop Guessing With Google Ads. Start Buying Customers.
Google Ads Training, Christchurch, New Zealand
Hands-on Google Ads coaching for Christchurch business owners and ecommerce brands. We work through your real account, live, so you leave every session with changes made and a clear understanding of why they work.
START WITH A BUSINESS SCALABILITY AUDIT
We figure out what you know, whats missing, and what we need to teach you
Sound familiar?
You’re Putting Money Into Google Ads But Can’t Tell What’s Actually Working.
Most Christchurch business owners running Google Ads aren’t failing because of effort. They’re failing because nobody has shown them how the whole system fits together.
- You’re getting clicks but not enough sales
- You don’t know if your campaigns are profitable or just spending
- You’re not sure what to fix first or what good actually looks like
- You’ve handed it to an agency but can’t evaluate what they’re doing or why
- Your reports are full of numbers that don’t tell you anything useful
- Every change feels like a guess
The problem isn’t effort. It’s not having a clear system, and not having someone to show you exactly where yours is broken.
After working together
You Know What’s Working, What’s Wasting Money, and What to Do Next.
- Your campaigns are structured to generate sales, not just traffic
- You know your ROAS, your cost per sale, and your break-even number
- You can read your data and make decisions with confidence
- You can spot a problem before it costs you more money
- You’re not dependent on reports you can’t interpret
- You manage, improve, or oversee your Google Ads without guesswork
Why Christchurch businesses choose us
Done-With-You Training Built Around Your Business, Not a Generic Curriculum.
Most Google Ads courses give you theory and leave you to figure out the rest. This is different. Every session runs inside your actual account. We work through your real campaigns, your real data, and the specific problems affecting your results right now. You implement as you learn, so nothing sits unused in a notebook.

Lucy Ross is a Christchurch-based ecommerce and digital marketing specialist with 24 years of experience managing millions in ad spend across Google, Meta, and Pinterest. She has trained and coached business owners across New Zealand and Australia to run profitable Google Ads, without relying on agencies or guesswork.
How we work together
Two Training Paths. One for Beginners. One for Businesses Already Running Ads.
All sessions run via Zoom, are recorded, and last two hours so you can absorb and act without feeling overwhelmed. Pick the path that matches where you are now.
Google Ads Foundation Training
Built for business owners starting from scratch, or who have an account but aren’t sure how to use it properly. We cover account setup, conversion tracking, campaign structure, keyword selection, ad copy, and budget control. You finish with a live campaign and a clear process to manage it.
Best for: Beginners, or anyone who wants to understand Google Ads before handing it to someone else.
Google Ads Advanced Training
Built for businesses already running campaigns that aren’t delivering. We review your existing account, identify what’s wasting budget, and work through the fixes together. Covers keyword refinement, ad testing, landing page improvements, audience targeting, Performance Max, and analytics.
Best for: Existing account holders who want better results without spending more.
8-Week Growth Marketing Course — The Complete System
This is the most thorough way to learn. Over eight weeks we build your entire marketing system from the ground up. Google Ads, landing pages, ad creation, magnetic messaging, conversion rate optimisation, money metrics, and how to scale campaigns profitably. You don’t just learn how to run Google Ads. You learn how everything connects so you can attract customers, convert sales, and grow without guessing.
Every session is live, recorded, and built around your business. Most clients who finish this course reduce wasted spend significantly and walk away running their own profitable campaigns with confidence.
Best for: Business owners who want to build a complete marketing system, not just fix one thing. This is the option that delivers the most lasting results.
Our commitment to you
Your First Session Comes With a Risk-Free Guarantee.
Start the session. If in the first 15 minutes you don’t think we know our stuff, cancel. You pay nothing.Most clients find the money saved on wasted ad spend covers the full cost of training within weeks.
Real results from real businesses
What Clients Have Achieved After our 8 week growth marketing Training.
3x to 28x ROAS
A client in building and construction went from $3 back for every dollar in Google Ads to $28 to $45 back after restructuring their campaigns.
78% reduction in cost per sale
Same budget. Significantly lower cost per conversion after fixing targeting, bidding, and campaign structure.
8.7x year-on-year revenue growth
A Shopify clothing brand grew revenue 8.7 times year-on-year using Google Ads trained and managed in-house.
“I wanted to learn how to use Google Ads properly so I could maximise our ads and minimise our costs. I learned how to set up campaigns that converted into purchases, not just clicks. I would 100% recommend Lucy to anyone struggling.”Kendal, Stationery Shop
Common questions
Google Ads Training Christchurch, Questions Answered.
Is the Google Ads foundation training right for me?
We always start with a Business Scalability Audit to understand where you are. Training is then tailored to your knowledge and account. The less experience you have, the more sessions you may need to get up to speed. If you want to build a complete foundation, the 8-Week Growth Marketing Course covers the full marketing picture.
Is the Google Ads advanced training right for me?
If you’ve been running Google Ads for months or years but aren’t getting a solid return, the advanced training is for you. We review your current account, identify what’s broken, and work through the fixes together.
Where does the Google Ads training take place?
All sessions run online via Zoom with screen sharing. Sessions are recorded so you can review them after. You don’t need to be in Christchurch. We work with businesses across New Zealand, Australia, and internationally.
Do you offer group Google Ads training?
We primarily run one-on-one sessions to keep the training specific to your account and goals. If you’re interested in group sessions, get in touch and we can discuss options.
How many Google Ads training sessions will I need?
It depends on your starting point and confidence level. We map this out during the Business Scalability Audit before recommending anything. Most clients start with foundation sessions and move to advanced work a few months later once the basics are running well.
What is the 8-Week Growth Marketing Course?
The 8-Week Growth Marketing Course goes beyond Google Ads. It covers your full marketing system, including landing pages, conversion rate optimisation, money metrics, buying traffic, and scaling campaigns. It is the right step if you want to build a complete marketing system, not just improve one channel.
How much does Google Ads training cost in Christchurch?
The best starting point is a free Business Scalability Audit. We use that conversation to find out what you know, what you don’t know, and what training will actually move the needle for your business. From there we give you a clear scope and cost.
Ready to learn Google Ads properly?
Start With a Free Business Scalability Audit.
Not sure which training is right for you? The audit is the place to start. In 30 minutes we find out what you have, what you don’t have, and what you need to learn to get better results from Google Ads. No hard sell. No obligation.
START WITH A BUSINESS SCALABILITY AUDIT
We figure out what you know, whats missing, and what we need to teach you
