:root{
  --blue:#2360C7; --blue-mid:#6F96D1; --blue-soft:#C5D6F3; --blue-pale:#E4ECF9;
  --cream:#F5F2EC; --white:#FFFFFF; --ink:#2A2A2A; --muted:#5C5A57; --line:#DDD6CA;
  --orange:#E8711F;
  --serif:'Instrument Serif',Georgia,serif; --sans:'Plus Jakarta Sans',system-ui,sans-serif; --script:'Caveat',cursive;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:var(--sans);color:var(--ink);background:var(--white);font-size:15px;line-height:1.8;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:inherit}
.wrap{width:100%;padding:0 40px}
.narrow{max-width:760px;margin:0 auto}
section{padding:110px 0}
.cream{background:var(--cream)}

/* type */
.label{font-family:var(--sans);font-size:12px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--blue);margin-bottom:14px;display:block}
h1,h2,h3{font-family:var(--serif);font-weight:400;line-height:1.05;color:var(--ink)}
h1{font-size:clamp(44px,6.2vw,84px);letter-spacing:-.01em}
h2{font-size:clamp(38px,4.6vw,62px);text-transform:uppercase;letter-spacing:-.005em}
h2.mixed{text-transform:none}
h3{font-size:30px;line-height:1.15}
p{color:var(--muted);margin-bottom:16px}
p:last-child{margin-bottom:0}
.center{text-align:center}
.script{font-family:var(--script);color:var(--blue);font-size:30px;line-height:1}
.swoosh{display:block;width:240px;height:22px;margin:14px auto 0}
.swoosh.left{margin-left:0}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:10px;background:var(--blue);color:#fff;text-decoration:none;font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;padding:18px 34px;border:2px solid var(--blue);transition:background .2s,color .2s}
.btn:hover{background:transparent;color:var(--blue)}
.btn::after{content:"";width:6px;height:6px;border-right:2px solid currentColor;border-top:2px solid currentColor;transform:rotate(45deg)}
.btn.ghost{background:transparent;color:var(--blue)}
.btn.ghost:hover{background:var(--blue);color:#fff}
.btns{display:flex;gap:14px;flex-wrap:wrap;margin-top:34px}
.center .btns,.btns.center{justify-content:center}

/* announcement + header */
.announce{background:var(--blue);color:#fff;text-align:center;font-size:13px;padding:11px 16px}
.announce a{color:#fff;font-weight:600;text-decoration:none;border-bottom:1px solid rgba(255,255,255,.5)}
header{background:var(--white);border-bottom:1px solid #EEE9E1;position:sticky;top:0;z-index:50}
.head{display:flex;align-items:center;justify-content:space-between;gap:24px;height:84px}
.logo img{height:40px;width:auto}
nav ul{list-style:none;display:flex;gap:30px;align-items:center}
nav li{position:relative}
nav>ul>li>a{font-size:12px;font-weight:600;letter-spacing:.12em;text-transform:uppercase;text-decoration:none;padding:30px 0;display:inline-block}
nav>ul>li>a:hover,nav>ul>li>a.on{color:var(--blue)}
nav .has>a::after{content:"";display:inline-block;width:5px;height:5px;border-right:1.5px solid currentColor;border-bottom:1.5px solid currentColor;transform:rotate(45deg);margin:0 0 3px 7px}
nav .sub{position:absolute;top:100%;left:-22px;background:#fff;border:1px solid #EEE9E1;min-width:280px;padding:12px 0;display:none;flex-direction:column;gap:0;box-shadow:0 18px 40px rgba(42,42,42,.08)}
nav .sub a{display:block;padding:9px 22px;font-size:13.5px;text-decoration:none;color:var(--ink)}
nav .sub a:hover{color:var(--blue);background:var(--cream)}
nav li:hover>.sub,nav li:focus-within>.sub{display:flex}
.head .btn{padding:13px 20px;font-size:11px}
.social{display:flex;gap:14px}
.social a{width:18px;height:18px;display:block}
.social svg{width:100%;height:100%;fill:var(--ink)}
.social a:hover svg{fill:var(--blue)}
#menu-toggle,.burger{display:none}

/* hero */
.hero{position:relative;min-height:640px;display:flex;align-items:center;padding:110px 0;background:#3a3f47 url('/wp-content/uploads/2026/03/hero-digital-marketing-banner-womanpostit2000x1000-1.opt.webp') center/cover no-repeat}
.hero::before{content:"";position:absolute;inset:0;background:linear-gradient(rgba(30,32,38,.55),rgba(30,32,38,.62))}
.hero .wrap{position:relative;width:100%}
.hero .intro{max-width:980px;margin:0 auto;text-align:center}
.hero h1{color:#fff}
.hero p{max-width:780px;margin:26px auto 0;font-size:16px;color:rgba(255,255,255,.92)}
.hero .btns{justify-content:center}
.hero .btn{background:#fff;color:var(--blue);border-color:#fff}
.hero .btn:hover{background:transparent;color:#fff}

/* gingham opt-in */
.gingham{background:var(--blue-pale) url('/wp-content/uploads/2026/03/handpainted-gingham-texture-tiny-300x300.opt.webp') repeat;padding:90px 0}
.optin{max-width:1100px;margin:0 auto;background:#fff;border-radius:22px;display:grid;grid-template-columns:.85fr 1.15fr;gap:30px;align-items:center;padding:46px}
.optin img{width:100%;max-width:380px;margin:0 auto}
.optin .script{font-size:26px;margin-bottom:10px}
.optin h2{font-size:clamp(32px,3.4vw,46px);text-transform:none;margin-bottom:14px}
.optin iframe{width:100%;height:330px;border:none;margin-top:10px}

/* two-col */
.split{display:grid;grid-template-columns:1fr 1fr;gap:80px;align-items:center;max-width:1200px;margin:0 auto}
.photo{position:relative}
.photo img.main{width:100%;aspect-ratio:4/5;object-fit:cover}
.photo .badge{position:absolute;top:-34px;right:-34px;width:120px;height:120px;border-radius:50%;background:#fff;padding:6px}
.ticks{list-style:none;margin:26px 0}
.ticks li{position:relative;padding:15px 0 15px 34px;border-bottom:1px solid var(--line);color:var(--ink)}
.ticks li:last-child{border-bottom:none}
.ticks li::before{content:"";position:absolute;left:4px;top:21px;width:12px;height:7px;border-left:2px solid var(--blue);border-bottom:2px solid var(--blue);transform:rotate(-45deg)}

/* before / after */
.ba{max-width:1000px;margin:56px auto 0;display:grid;grid-template-columns:1fr 1fr;border:1px solid var(--line);background:#fff}
.ba div{padding:0 34px}
.ba .col-h{font-family:var(--serif);font-size:34px;padding:26px 34px 10px}
.ba .before{border-right:1px solid var(--line)}
.ba .after{background:var(--blue-pale)}
.ba ul{list-style:none;padding:0 34px 20px}
.ba li{display:flex;gap:14px;align-items:flex-start;padding:16px 0;border-bottom:1px solid var(--line);color:var(--ink)}
.ba li:last-child{border-bottom:none}
.ba .x,.ba .tick{flex:0 0 26px;height:26px;border-radius:50%;display:grid;place-items:center;font-size:13px;font-weight:700;margin-top:1px}
.ba .x{background:var(--cream);color:var(--orange)}
.ba .tick{background:var(--blue);color:#fff}
.ba .after .col-h{color:var(--blue)}

/* numbered */
.numbered{display:grid;grid-template-columns:.9fr 1.1fr;gap:80px;max-width:1200px;margin:0 auto;align-items:start}
.numbered h2{margin-bottom:22px}
.steps{list-style:none}
.steps li{display:grid;grid-template-columns:70px 1fr;gap:10px;padding:28px 0;border-bottom:1px solid var(--line)}
.steps li:first-child{padding-top:0}
.steps .n{font-family:var(--serif);font-size:44px;color:var(--blue);line-height:1}
.steps h3{margin-bottom:6px}

/* stats */
.stats{display:grid;grid-template-columns:repeat(3,1fr);gap:0;margin-top:56px;border-top:1px solid var(--line);border-left:1px solid var(--line)}
.stat{padding:34px 30px;border-right:1px solid var(--line);border-bottom:1px solid var(--line);background:#fff}
.stat .script{font-size:24px;display:block;margin-bottom:6px}
.stat h3{font-size:26px}

/* cases */
.cases{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;max-width:1200px;margin:56px auto 0}
.case{background:#fff;padding:40px 34px;border-top:4px solid var(--blue);text-decoration:none;display:block;transition:transform .2s}
.case:hover{transform:translateY(-4px)}
.case .big{font-family:var(--serif);font-size:58px;line-height:1;color:var(--blue);display:block;margin-bottom:6px}
.case h3{font-size:26px;margin-bottom:14px}
.case .more{font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--blue)}
.small{font-size:13px;color:var(--muted);max-width:760px;margin:30px auto 0}

/* services */
.services{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;max-width:1200px;margin:56px auto 0}
.svc{background:var(--cream);padding:38px 32px;border-radius:0 0 60px 0}
.svc .n{font-family:var(--serif);font-size:36px;color:var(--blue);display:block;line-height:1;margin-bottom:16px}
.svc h3{margin-bottom:12px}
.svc .best{font-size:14px;color:var(--ink);border-top:1px solid var(--line);padding-top:14px;margin-top:16px}
.svc .best b{font-family:var(--script);font-weight:500;font-size:22px;color:var(--blue);margin-right:4px}
.start{max-width:860px;margin:60px auto 0;text-align:center}

/* quotes */
.quotes{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;max-width:1200px;margin:56px auto 0}
.quote{border:2px solid var(--blue);border-radius:120px;padding:44px 46px;text-align:center;background:var(--white);box-shadow:4px 5px 0 var(--blue);display:flex;flex-direction:column;justify-content:center}
.quote:nth-child(2){background:var(--blue-pale)}
.quote p{color:var(--ink);font-size:14.5px}
.quote .who{font-family:var(--script);font-size:26px;color:var(--blue);margin-top:10px}

/* faq */
.faq{max-width:900px;margin:50px auto 0}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;font-family:var(--serif);font-size:25px;line-height:1.25;padding:24px 50px 24px 0;position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:6px;top:18px;font-family:var(--sans);font-size:26px;color:var(--blue);transition:transform .2s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq details p{padding:0 40px 24px 0}
.faq a{color:var(--blue)}

/* final cta */
.final{background:var(--blue);color:#fff;text-align:center}
.final h2,.final p,.final .label{color:#fff}
.final p{max-width:760px;margin:22px auto 0;opacity:.9}
.final .btn{background:#fff;color:var(--blue);border-color:#fff}
.final .btn:hover{background:transparent;color:#fff}
.final .btn.ghost{background:transparent;color:#fff}
.final .btn.ghost:hover{background:#fff;color:var(--blue)}

/* footer */
footer{background:var(--cream);padding:70px 0 40px;font-size:13px}
.foot{display:flex;justify-content:space-between;align-items:center;gap:30px;flex-wrap:wrap;max-width:1200px;margin:0 auto;padding-bottom:30px;border-bottom:1px solid var(--line)}
.foot-links{display:flex;gap:18px;flex-wrap:wrap;margin:24px auto 0;max-width:1200px}
.foot-links a{text-decoration:none;color:var(--ink)}
.foot-links a:hover{color:var(--blue)}
.legal{max-width:1200px;margin:20px auto 0;font-size:12px;line-height:1.7}

/* responsive */
@media (max-width:1180px){
  nav ul{gap:20px}
  .head .social{display:none}
}
@media (max-width:980px){
  .wrap{padding:0 16px}
  section{padding:76px 0}
  .burger{display:block;cursor:pointer;width:30px;height:22px;position:relative}
  .burger span,.burger::before,.burger::after{content:"";position:absolute;left:0;width:100%;height:2px;background:var(--ink)}
  .burger::before{top:0}.burger span{top:10px}.burger::after{bottom:0}
  nav{display:none;position:absolute;top:84px;left:0;right:0;background:#fff;border-bottom:1px solid #EEE9E1;max-height:calc(100vh - 84px);overflow:auto}
  #menu-toggle:checked ~ nav{display:block}
  nav ul{flex-direction:column;align-items:stretch;gap:0;padding:10px 16px 20px}
  nav>ul>li>a{padding:14px 0;display:block}
  nav .sub{position:static;display:flex;border:none;box-shadow:none;padding:0 0 8px 12px;min-width:0}
  nav .sub a{padding:7px 0}
  .head .btn{display:none}
  .head .social{display:none}
  .optin,.split,.numbered,.ba{grid-template-columns:1fr}
  .optin{padding:28px 20px;gap:10px}
  .optin iframe{height:380px}
  .split,.numbered{gap:44px}
  .photo .badge{width:90px;height:90px;top:-20px;right:-6px}
  .ba .before{border-right:none;border-bottom:1px solid var(--line)}
  .stats{grid-template-columns:1fr 1fr}
  .cases,.services,.quotes{grid-template-columns:1fr}
  .quote{border-radius:60px;padding:36px 30px}
  .gingham{padding:56px 0}
  .hero{min-height:520px;padding:80px 0;background-position:30% center}
  .ba ul{padding:0 20px 10px}.ba .col-h{padding:22px 20px 6px}
}
@media (max-width:560px){
  .stats{grid-template-columns:1fr}
  .btn{padding:16px 22px}
  .faq summary{font-size:21px}
}

/* ===== generic page sections (built pages) ===== */
.sec{padding:96px 0}
.sec.alt{background:var(--cream)}
.sec .inner{max-width:1200px;margin:0 auto}
.sec .inner.narrow-col{max-width:820px}
.flow>*+*{margin-top:18px}
.flow h2{margin-top:6px}
.flow h2+*,.flow h3+*{margin-top:14px}
.flow .label+h1,.flow .label+h2{margin-top:0}
.flow h3{margin-top:34px}
.flow h4{font-family:var(--serif);font-weight:400;font-size:24px;line-height:1.2;margin-top:28px}
.flow ul:not(.ticks),.flow ol{padding-left:22px;color:var(--muted)}
.flow ul:not(.ticks) li,.flow ol li{margin:6px 0}
.flow img{margin:10px auto}
.flow a:not(.btn){color:var(--blue)}
.flow table{width:100%;border-collapse:collapse;font-size:14px}
.flow th,.flow td{border-bottom:1px solid var(--line);padding:12px 10px;text-align:left;vertical-align:top}
.flow th{font-size:12px;letter-spacing:.08em;text-transform:uppercase}
.flow .btns{margin-top:28px}
.flow iframe{width:100%;border:0}
.flow .video{position:relative;aspect-ratio:16/9}
.flow .video iframe{position:absolute;inset:0;height:100%}
.center-flow{text-align:center}
.center-flow .ticks{text-align:left;max-width:640px;margin-left:auto;margin-right:auto}
.center-flow .btns{justify-content:center}
.center-flow .swoosh{margin-left:auto;margin-right:auto}
.cols{display:grid;gap:56px;align-items:start}
.cols.c2{grid-template-columns:1fr 1fr;align-items:center}
.cols.c3{grid-template-columns:repeat(3,1fr);gap:28px}
.cols.c4{grid-template-columns:repeat(4,1fr);gap:24px}
.cols .colimg img{width:100%;object-fit:cover}
.cols.c3>div,.cols.c4>div{background:#fff;padding:34px 30px;border-top:4px solid var(--blue)}
.sec.alt .cols.c3>div,.sec.alt .cols.c4>div{background:#fff}
.sec:not(.alt) .cols.c3>div,.sec:not(.alt) .cols.c4>div{background:var(--cream)}
.cols.c3>div h3:first-child,.cols.c4>div h3:first-child,.cols.c3>div h4:first-child,.cols.c4>div h4:first-child{margin-top:0}
.cards-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:30px}
.cards-grid .card-i{background:#fff;padding:30px 28px;border-top:4px solid var(--blue);text-align:left}
.sec:not(.alt) .cards-grid .card-i{background:var(--cream)}
.cards-grid .card-i h3,.cards-grid .card-i h4{margin-top:0;font-size:24px}
.faq-sec .faq{margin-top:30px}
.page-hero{background:var(--cream);padding:100px 0 90px;text-align:center}
.page-hero.img{position:relative;background-size:cover;background-position:center;color:#fff}
.page-hero.img::before{content:"";position:absolute;inset:0;background:linear-gradient(rgba(30,32,38,.55),rgba(30,32,38,.62))}
.page-hero.img .inner{position:relative}
.page-hero.img h1,.page-hero.img p,.page-hero.img .label{color:#fff}
.page-hero.img .btn{background:#fff;color:var(--blue);border-color:#fff}
.page-hero .inner{max-width:960px;margin:0 auto}
.page-hero p{max-width:760px;margin:22px auto 0;font-size:16px}
.page-hero .btns{justify-content:center}
.final-band{background:var(--blue)}
.final-band .flow *{color:#fff}
.final-band .label{color:#fff}
.final-band .btn{background:#fff;color:var(--blue);border-color:#fff}
.final-band .btn:hover{background:transparent;color:#fff}
.final-band a:not(.btn){color:#fff}
/* blog */
.post-hero{background:var(--cream);padding:90px 0 70px;text-align:center}
.post-hero .inner{max-width:900px;margin:0 auto}
.post-hero h1{font-size:clamp(40px,5vw,66px)}
.post-meta{margin-top:20px;font-size:13px;color:var(--muted);letter-spacing:.06em;text-transform:uppercase}
.post-feature{max-width:1000px;margin:-30px auto 0;padding:0 40px}
.post-feature img{width:100%}
.prose{max-width:760px;margin:0 auto;padding:70px 0 90px;font-size:16.5px}
.prose h2{font-size:clamp(30px,3.4vw,44px);text-transform:none;margin-top:52px}
.prose h3{font-size:28px}
.prose blockquote{border-left:3px solid var(--blue);padding:4px 0 4px 22px;font-family:var(--serif);font-size:24px;line-height:1.35;color:var(--ink)}
.author{max-width:760px;margin:0 auto 90px;display:flex;gap:22px;align-items:center;background:var(--cream);padding:26px 28px}
.author img{width:84px;height:84px;border-radius:50%;object-fit:cover}
.author p{margin:4px 0 0;font-size:14px}
.blog-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:30px;max-width:1200px;margin:50px auto 0}
.blog-card{text-decoration:none;display:block;background:#fff}
.blog-card img{width:100%;aspect-ratio:16/10;object-fit:cover;background:var(--cream)}
.blog-card .bc{padding:20px 4px}
.blog-card h3{font-size:25px;margin:6px 0 8px}
.blog-card p{font-size:14px}
/* opt-in */
.optin-hero{background:var(--blue-pale) url('/wp-content/uploads/2026/03/handpainted-gingham-texture-tiny-300x300.opt.webp') repeat;padding:80px 0}
.optin-hero .optin{grid-template-columns:.9fr 1.1fr}
.optin-hero h1{font-size:clamp(36px,4vw,54px);margin-bottom:14px}
@media (max-width:980px){
  .sec{padding:68px 0}
  .cols.c2,.cols.c3,.cols.c4,.cards-grid,.blog-grid,.optin-hero .optin{grid-template-columns:1fr}
  .cols{gap:36px}
  .page-hero{padding:70px 0 60px}
  .post-feature{padding:0 16px}
  .prose{padding:50px 16px 70px}
  .author{margin:0 16px 70px}
}
.card-i .big,.cols .big{font-family:var(--serif);font-size:54px;line-height:1;color:var(--blue);display:block}
.sec .inner > .cols, .sec .inner > .card-i{margin-top:34px}
.page-hero.hero-split{text-align:left}
.page-hero.hero-split .inner{max-width:1200px}
.page-hero.hero-split .swoosh{margin-left:0}
.page-hero.hero-split .btns{justify-content:flex-start}
.page-hero.hero-split h1{font-size:clamp(40px,4.6vw,64px)}
.page-hero.hero-split p{margin-left:0}
.optin-hero h1{font-size:clamp(34px,3.4vw,48px)}
.optin-hero .optin .flow h3{font-size:24px;margin-top:22px}

/* photo + gingham sections with a white card on top */
.photo-sec,.gingham-sec{padding:110px 0;background-size:cover;background-position:center}
.gingham-sec{background:var(--blue-pale) url('/wp-content/uploads/2026/03/handpainted-gingham-texture-tiny-300x300.opt.webp') repeat}
.card-on{position:relative;max-width:860px;margin:0 auto;background:#fff;padding:56px 60px;border-radius:18px;box-shadow:0 30px 60px rgba(30,32,38,.12)}
.card-on.wide{max-width:1200px}
.card-on .cols.c3>div,.card-on .cols.c4>div,.card-on .card-i{background:var(--cream)}

/* opt-in (Cultivate long) */
.optin-hero{padding:56px 0}
.optin-hero .optin{position:relative;max-width:1240px;grid-template-columns:.8fr 1.2fr;padding:44px 56px;gap:48px}
.optin-hero .optin-img img{max-width:420px;width:100%;margin:0 auto}
.optin-hero h1{font-size:clamp(34px,3.3vw,48px);margin:0}
.optin-hero .lead-in{font-size:26px;margin:0 0 6px}
.optin-hero .flow>*+*{margin-top:14px}
.optin-hero iframe{min-height:330px}
.clip{position:absolute;top:-16px;left:30px;width:22px;height:56px}
.step-list{list-style:none;margin:10px 0 0}
.step-list li{display:grid;grid-template-columns:64px 1fr;gap:8px;padding:22px 0;border-bottom:1px solid var(--line)}
.step-list .n{font-family:var(--serif);font-size:40px;line-height:1;color:var(--blue)}
.step-list h3{font-family:var(--sans);font-size:17px;font-weight:700;line-height:1.4;margin:4px 0 4px;text-transform:none}
.step-list p{margin:0;font-size:15px}
.optin-close{margin-top:40px;text-align:center}
.optin-close h3,.optin-close h4{font-family:var(--serif);font-size:34px}
.optin-close .btns{justify-content:center}
@media (max-width:980px){
  .photo-sec,.gingham-sec{padding:56px 0}
  .card-on{padding:32px 22px}
  .optin-hero .optin{grid-template-columns:1fr;padding:34px 20px}
  .optin-hero .optin-img img{max-width:260px}
}

/* about page */
.about-photo img{width:100%;aspect-ratio:4/5;object-fit:cover}
.about-photo.tall img{aspect-ratio:3/4}
.about-split{gap:80px}
.letter .letter-body{max-width:720px;margin:44px auto 0;font-size:16.5px}
.letter blockquote{font-family:var(--serif);font-size:30px;line-height:1.25;color:var(--blue);text-align:center;margin:34px 0;padding:0 10px}
.letter .signoff{font-size:46px;margin-top:10px}
.quotes.four{grid-template-columns:repeat(2,1fr);max-width:1000px}
.bg-stats{max-width:1200px;margin-left:auto;margin-right:auto}
.bg-stats .stat h3{font-size:22px}
.fun{display:grid;grid-template-columns:1fr 1fr;gap:24px;margin:26px 0 10px}
.fun .script{font-size:28px;margin:0}
.fun p:not(.script){color:var(--ink);margin-top:4px}
.fun>div{border-bottom:1px solid var(--line);padding-bottom:14px}
.about-split .faq{margin-top:26px}
.about-split .faq summary{font-size:22px}
mark{background:none;color:inherit}
@media (max-width:980px){.quotes.four{grid-template-columns:1fr}.fun{grid-template-columns:1fr}.letter blockquote{font-size:24px}}
.optin-hero .optin{align-items:center}
.optin-hero .flow p strong{font-weight:inherit;color:inherit}
.optin-hero .label{margin-bottom:0}
/* FAQ sections: heading and intro centred, questions stay left-aligned */
.faq-sec>h2,.faq-sec>.label,.faq-sec>p,.faq-sec>.swoosh{text-align:center;margin-left:auto;margin-right:auto;max-width:860px}
.faq-sec>.label{display:block}
.faq-sec .faq{max-width:900px;margin-left:auto;margin-right:auto}
/* rounded photos */
.sec img,.card-on img,.about-photo img,.photo img,.post-feature img,.prose img,.blog-card img,.hero-split img{border-radius:18px}
.cols .colimg img,.sec .cols img{border-radius:18px}

/* our process page */
.about-split.top{align-items:start}
.lede{font-size:19px;line-height:1.7;color:var(--ink)}
blockquote.pull{font-family:var(--serif);font-size:36px;line-height:1.15;color:var(--blue);margin:26px 0}
.strong-line{color:var(--ink);font-weight:600}
.framework-box{background:var(--cream);padding:40px 38px;border-radius:18px}
.chain{list-style:none;display:flex;flex-direction:column;gap:0;margin:6px 0 14px}
.chain li{font-family:var(--serif);font-size:34px;line-height:1.1;padding:10px 0;border-bottom:1px solid var(--line);display:flex;gap:18px;align-items:baseline}
.chain li span{font-family:var(--sans);font-size:12px;font-weight:700;letter-spacing:.12em;color:var(--blue)}
.ticks.crosses li::before{border:none;transform:none;content:"\00d7";color:var(--orange);font-size:20px;font-weight:700;top:10px;left:4px;width:auto;height:auto}
.q-list h3{font-family:var(--serif)!important;font-size:24px!important;font-weight:400!important;margin-top:6px!important}
.stage-dots{list-style:none;display:grid;grid-template-columns:repeat(5,1fr);gap:16px;max-width:1000px;margin:50px auto 0;position:relative}
.stage-dots::before{content:"";position:absolute;top:44px;left:10%;right:10%;height:2px;background:var(--blue-soft)}
.stage-dots li{text-align:center;font-family:var(--serif);font-size:26px;position:relative}
.stage-dots li span{display:grid;place-items:center;width:88px;height:88px;margin:0 auto 12px;border-radius:50%;background:#fff;border:2px solid var(--blue);font-family:var(--serif);font-size:34px;color:var(--blue)}
.stages{max-width:1100px;margin:40px auto 0}
.stage{display:grid;grid-template-columns:240px 1fr;gap:50px;background:#fff;border-radius:18px;padding:44px 48px;margin-top:22px}
.stage-n{font-family:var(--serif);font-size:30px;line-height:1.1}
.stage-n span{display:block;font-size:64px;color:var(--blue);line-height:1;margin-bottom:6px}
.stage h3{margin-top:0}
.outcome{background:var(--blue-pale);padding:18px 22px;border-radius:12px;color:var(--ink)!important}
.outcome .script{font-size:26px;margin-right:6px}
.svc.white{background:#fff}
.note{background:var(--cream);padding:20px 22px;border-radius:12px;border-left:3px solid var(--orange);color:var(--ink)}
.small-note{font-size:13px}
@media (max-width:980px){
  .stage{grid-template-columns:1fr;gap:16px;padding:30px 24px}
  .stage-dots{grid-template-columns:repeat(5,1fr);gap:4px}
  .stage-dots::before{top:28px}
  .stage-dots li{font-size:14px}
  .stage-dots li span{width:56px;height:56px;font-size:22px}
  .chain li{font-size:28px}
  blockquote.pull{font-size:28px}
}
.page-hero.hero-tall{min-height:640px;display:flex;align-items:center}
.page-hero.hero-tall .wrap{width:100%}
.page-hero.img .btn.ghost{background:transparent;color:#fff;border-color:#fff}
.page-hero.img .btn.ghost:hover{background:#fff;color:var(--blue)}
@media (max-width:980px){.page-hero.hero-tall{min-height:520px}}
/* blog + category listing */
.chips{display:flex;flex-wrap:wrap;gap:10px;justify-content:center;max-width:1100px;margin:0 auto}
.chip{font-size:12px;font-weight:600;letter-spacing:.1em;text-transform:uppercase;text-decoration:none;padding:9px 16px;border:1px solid var(--blue-soft);color:var(--blue);border-radius:30px}
.chip:hover,.chip.on{background:var(--blue);color:#fff;border-color:var(--blue)}
.blog-card{border-radius:18px;overflow:hidden;transition:transform .2s}
.blog-card:hover{transform:translateY(-4px)}
.blog-card .noimg{aspect-ratio:16/10;background:var(--cream)}
.blog-card .bc{padding:20px 6px 10px}
.blog-card .label{margin-bottom:4px}
.blog-card h3{font-size:24px;line-height:1.15}
/* coaching hub */
.services.four-up{grid-template-columns:repeat(2,1fr);max-width:1000px}
.opt-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;max-width:1200px;margin:44px auto 0}
.opt-card{display:block;text-decoration:none;background:var(--cream);border-radius:18px;padding:30px 28px;border-top:4px solid var(--blue);transition:transform .2s}
.opt-card:hover{transform:translateY(-4px)}
.opt-card h3{font-size:25px;margin:2px 0 10px}
.opt-card p{font-size:14px}
.opt-card .more{font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--blue)}
.fit-grid{display:grid;grid-template-columns:1fr 1fr;gap:28px;max-width:1100px;margin:44px auto 0}
.fit{border-radius:18px;padding:36px 34px}
.fit.yes{background:var(--blue-pale)}
.fit.no{background:var(--cream)}
.fit h3{margin-bottom:10px}
.learn-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:0 50px;max-width:1100px;margin:40px auto 0}
.learn-grid>div{display:grid;grid-template-columns:60px 1fr;column-gap:8px;padding:22px 0;border-bottom:1px solid var(--line)}
.learn-grid .n{font-family:var(--serif);font-size:38px;color:var(--blue);line-height:1;grid-row:span 2}
.learn-grid h3{font-size:23px;margin:0 0 4px}
.learn-grid p{margin:0;font-size:14.5px}
@media (max-width:980px){.services.four-up,.opt-grid,.fit-grid,.learn-grid{grid-template-columns:1fr}}
.read-col{max-width:820px}
.read-col>h2,.read-col>.label,.read-col>.swoosh{text-align:center;margin-left:auto;margin-right:auto;display:block}
.center-flow ul:not(.ticks):not(.step-list){text-align:left;max-width:640px;margin-left:auto;margin-right:auto}
.pager{display:flex;gap:8px;justify-content:center;margin-top:56px;flex-wrap:wrap}
.pager a{display:grid;place-items:center;width:44px;height:44px;border:1px solid var(--blue-soft);border-radius:50%;text-decoration:none;color:var(--blue);font-weight:600}
.pager a.on,.pager a:hover{background:var(--blue);color:#fff;border-color:var(--blue)}
/* audit page */
.audit-card{grid-template-columns:1fr 1fr!important;align-items:center}
.audit-card .cal iframe{width:100%;border:0;border-radius:12px;background:#fff}
.audit-card h1{font-size:clamp(36px,3.6vw,52px)}
.fit .label{margin-bottom:12px}
.three-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;max-width:1150px;margin:44px auto 0}
.three-steps>div{background:var(--cream);border-radius:18px;padding:34px 30px;border-top:4px solid var(--blue)}
.three-steps .n{font-family:var(--serif);font-size:52px;color:var(--blue);line-height:1;display:block}
.three-steps .script{font-size:30px;margin:6px 0 8px}
.card-on iframe{width:100%;border:0}
@media (max-width:980px){.audit-card{grid-template-columns:1fr!important}.three-steps{grid-template-columns:1fr}}
.audit-card .cal{min-height:640px}
h1 strong,h2 strong,h3 strong{font-weight:inherit}
.optin-hero .optin .flow>p{font-size:15px}
.read-col .ticks{max-width:640px;margin-left:auto;margin-right:auto}
.read-col>h2{font-size:clamp(30px,3.4vw,46px)}