Stop Spinning Your Wheels. Get Clear on What to Do Next.
Shopify Consultant: Lucy Ross Ecommerce Consultant for Business Growth & Profit
If you are stuck, overwhelmed, or unsure what is actually worth fixing in your ecommerce business, this is where we figure it out. These consulting sessions give you direct access to experienced Shopify growth advice, so you can get clarity on what matters, what to ignore, and what to do next.
Used by ecommerce brands who want Marketing direction without hiring a full-time CMO or marketing manager.
When You Know Something Needs Fixing, But You Are Not Sure What Comes First
You need a shopify growth consultant
A lot of ecommerce businesses do not need more random advice. They need someone to look at what is going on, cut through the noise, and help them decide what is actually worth focusing on next.
Why It Feels Like You’re Doing the Right Things but Getting Nowhere
Strategic Consulting for Shopify and Ecommerce Brands
This is not a course, a templated audit, or a one-size-fits-all strategy package. This is focused consulting time for businesses that need experienced direction. Sometimes that means talking through roadblocks. Sometimes it means pressure-testing ideas, reviewing what is working, helping you understand your numbers, or advising you on what to do next. The goal is simple: help you make smarter decisions about your marketing, website, growth, and priorities. Bring me the problem. I will help you work out the next move.
Lets figure out what to do, in what order, to make your ecommerce store thrive.
What We Can Work Through Together
Sessions are tailored to what is most relevant in your business right now. Rather than overwhelm you with 100 things you need to do, we focus on the next big thing that will help you push forward.
Growth Direction
Get clarity on what to focus on next, what order to tackle things in, and where growth is likely to come from.
Numbers and Profitability
Work through CAC, margins, break-even thinking, budget decisions, and what your numbers are really telling you.
Ads and Traffic
Talk through paid ads, campaign issues, wasted spend, scaling decisions, and traffic strategy.
Campaigns and Offers
Get input on promotions, product focus, launch planning, and what you should be selling or pushing next.
Website and Conversion
Review your website experience, customer journey, messaging, and what may be hurting conversions.
SEO, AI, Systems and Tools
Talk through content direction, AI search visibility, SOPs, automations, and the tools you need to grow more efficiently.
SEO Is Not About Traffic
How it works
Step 1: Book a Business Scalability Audit: We start with a quick conversation to understand your business, your challenges, and whether consulting is the right fit.
Step 2: Choose the Support You Need: If it makes sense, we book consulting time based on the type of help you need.
Step 3: Get Clear Direction: We use the session to work through the next big problem, cut through the noise, and help you decide what to do next. These sessions work best when we focus on one thing at a time, moving the next big “rock” as we go, and pushing things forward.


What You Walk Away With
Focus on your next big win!
Every session is different, because every business is different. But the goal is always the same: more clarity, better decisions, and less wasted time.
- ✓ Clearer thinking around your next move
- ✓ Expert input on your current challenge
- ✓Honest advice on what is worth fixing
- ✓Direction you can act on straight away
- ✓A more focused view of your priorities
Ready. Set. Grow!
Who is this shopify coaching for
This is a good fit if
This might not be for you if
Shopify Coaching
From $300 per hour + GST
Sessions are focused, high-value consulting time tailored to your business and your current priorities. For ongoing support, campaign roadmap sessions, strategy projects, or done-for-you implementation, we can scope that separately. This is important. It creates boundaries without sounding harsh.


Work With Someone Who Thinks in Growth, Not Guesswork
Your Growth Marketing Consultant
Most ecommerce businesses don’t need more tactics. They need clarity on what to fix and what to focus on next. That’s where I come in. Hi, Im Lucy, I work with Shopify and ecommerce brands across New Zealand and Australia, helping them make smarter decisions across marketing, websites, campaigns, and growth strategy. I’m often brought in when things feel messy, performance has plateaued, or money is being spent without a clear return.
My role sits between a strategist and a marketing manager — helping you prioritise what matters, avoid wasted spend, and move forward with clarity. I don’t look at channels in isolation. I look at the full picture — your ads, website, offers, and numbers — and identify what’s out of order and what needs to be fixed first.
If you want clear direction on what to do next, this is where we start.
What Happens When Structure and Strategy Improve
Real Results From Ecommerce Brands
When SEO is aligned with your website and marketing, it becomes easier to grow traffic that converts.
Reduction in the cost per sale
from paid marketing
improvements in conversion rates
From high quality traffic
Improved page speed & Quality score
stronger performance across both SEO and paid channels
What You Get
A person on your team, working towards your goals, helping you build a plan
We identify what is holding you back, map out what needs to change, speed up your knowledge & compound your success.
Who This Is For
Built for Ecommerce Brands Ready to Grow
This is for:
We have experience across a number of niches, not limited to fashion, healthcare, home services, supplements, digital products, training & coaching, food, gifts, business to business and lead generation.


Ecommerce SEO Services in Australia, New Zealand, USA & CANADA.
Supporting Brands Across Key Markets
We have and can work with ecommerce brands across Australia, New Zealand, Canada & USA, including Sydney, Melbourne, Brisbane, Perth, Auckland, Christchurch, Tauranga, Dunedin, and Wellington. Whether you are focused on one market or expanding internationally into both, we help you get found by the right customers.
Shopify Consulting Services Frequently Asked Questions
Here are some frequently asked questions
Get Clear on What to Fix First
Get Clear on What’s Holding Your Growth Back
If your marketing isn’t delivering the results you expected, there’s always a reason. In this session, we take a step back and look at your business as a whole , your traffic, your website, your offers, and your current marketing , to identify what’s holding you back and what to prioritise next. You’ll walk away with a clear plan to grow your traffic, sales, and profit, and a better understanding of what to fix first so you don’t waste time or budget going in the wrong direction.
